the gaming muse

PAUSE: This PlayStation Vita ad says everything you never could about why you play games.

killscreendaily:

Explaining to your friends exactly why you play games can be a tricky proposition, but Dutch agency 180 Amsterdam does so beautifully in this new spot for the PlayStation Vita. The ad is directed by Cary Fukunaga (who won the Sundance Dramatic Directing award for Sin Nombre), and I found the bit on exploration particularly stirring.

-Jamin

[via AdWeek]

Bravo!

ps vita

mrsuperman90 liked this
university26fg liked this
eternaldreamsofnothing liked this
baconofwar reblogged this from driph and added:

don’t care about...vita, but that commercial makes me care
izzy-simpson liked this
nothing-is-broken reblogged this from awesomeosaurusrex
awesomeosaurusrex reblogged this from shayraeingame and added:

Good ad, still not liking the Vita though :/
mikernstock reblogged this from hyrulechozo
tetrakoiwai liked this
wadrito liked this
capnraccoon reblogged this from shayraeingame and added:

Sony does PR very well, or atleast, within recent years. They had a rough spot back with the PS2, but they seem to be...
shayraeingame reblogged this from thegamingmuse and added:

I got teary eyed. Wtf. Will still likely never get a Vita, but this is an awesome ad, anyways.
allsparx reblogged this from thegamingmuse
auz reblogged this from thegamingmuse and added:

Pretty good. Between this and the playstation “long live play” / “Michael” commercial I quite enjoy Sony’s take on...
zombierooster reblogged this from thegamingmuse
thegamingmuse reblogged this from hyrulechozo
callust liked this
triplementordue reblogged this from rahiri
rahiri reblogged this from assert-zero
giveitupdouchebag reblogged this from hyrulechozo
hyrulechozo liked this